Friday 22 January 2010

NedRail to become Albino

Telegrammed by the Raver
This from NedRail...

NedRailways today announced the launch of its new name, Abellio.

In the annals of meaningless names - Diageo, Accenture, Aviva, Consignia - this surely goes straight to number one.

Apparently Abellio was a Celtic god.

Not unlike this one, which carries a broken wheel and a mighty chopper...


...but that's the Dutch for you.

It's the sort of thing Desmond Morris wrote books about.

UPDATE: This from The Archer, no doubt after a good lunch...

The choice of new name and logo is almost genius, with a double L to signify the rails (or road for the buses) which get you from A to b.


Of course, fellatio has the same double L and is somewhat easier on the tongue.

UPDATE: This from an Anonymous Dutch reader...

Might I suggest ClogTrans?