Thursday, 20 May 2010

Atkins communication strategy exposed - Shocker

This from Billy Connections...

Clearly the recession is beginning to bite.

Here Modern Railways new ad sales supremo Chris Shilling asks Sue Foster of Atkins whether she'd like to place an advert trumpeting the company's successful involvement in the London Underground PPP...

So just the one page then?

UPDATE: This from Atkins' Marketing department...

To whom it may concern,

I am writing regarding your post this morning on the Railway Eye blog. I would be grateful if you could remove the post including the photo of Sue Foster and Chris Shilling with immediate effect.

No permission has been sought to use this image, and the content of the post is defamatory to both Atkins and Modern Railways magazine.

If you have any questions, please contact me directly.

Thank you for enunciating Atkins' communications strategy quite so clearly.