Tuesday, 26 February 2013

ABC circulation figures - An editor writes...

Dear Fact Compiler...

Following on your round-up of ABC figures a week or two back, a quick note to let you know that Rail Technology Magazine also put on readers, all through individual subscription requests rather than just bunging a load of copies out to irrelevant offices or depots or similar dodgy practices (shurely: '...rather than through meticulous database management and highly targetted mailings? Ed).

It’s now 9,118, up from 8,800 a year ago. We joined ABC in 2001.

We appreciate the implied tip of the bowler hat for allowing our figures to be audited!
As you say, it’s not a common enough practice among industry titles, especially the rail B2B sector, where we sit.

Adam Hewitt, Editor